SEO – (Search Engine Optimization) is often confused with Internet Marketing. Many people believe that if they get their website optimized for search engines that it will be the answer to all their marketing solutions, they will rank #1 on all the search engines, banners will wave, the clouds will part and the money will start rolling in to their business.
That couldn’t be further from the truth!
SEO – A small part in the overall picture
Search Engine Optimization is like one piece of the Internet Marketing puzzle. When it is fit into the right place, it gives you an better view of the pieces that come next. It is NOT an end all. It IS a good start.
How Do You Know IF Your Website Needs SEO?
Ask yourself these simple questions.
- Does your website rank anywhere in the top three pages of Google? No? Then it needs optimizing.
- Are customers finding you on the Internet? No? Then your site needs optimizing.
- Has your website ever been optimized in the past? Yes! No! I’m Not Sure! Your website needs optimizing.
The truth is, just because you had your website optimized for relevant search engines once doesn’t mean you don’t need it again. SEO is like owning a car. There are certain things you have to do to a car in order for it to run smoothly and last a long time. It needs regular maintenance, you need to put in gas, and you need to make repairs; otherwise, before very long your car will be a useless piece of metal.
Websites are the same way. SEO is like general maintenance and repairs. Because of the nature of the Internet – the way search engines look for and store web content is continually changing. Some of those changes make your website obsolete, some of those changes mean that search engines will now ignore parts of your website that they used to look favorably upon in the past. Other changes actually will make your website NOT-search engine friendly anymore.
CreationIS – takes these changes into account and continually makes changes (mostly internal) to your website so that is reflects what search engines most want to see – Today. Let our years of experience guarantee that your website is the most efficient that it can be. Ask about our monthly SEO program and start getting seen today.
After all, if you can’t be found on the Internet – what is the point of being on the Internet?
Do I Need SEO?
“Every website on the Internet needs optimizing!”
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